LuxxDirect is based in Brentwood, TN and sells specialty application LED luminaries. The founder is Randy Reid who has over 30 years of experience in the lighting industry. Reid is known throughout the lighting industry and has recently been a speaker at LightFair in Philadelphia, LEDucation in New York , Global LiFi Congress in Paris, IES Annual Conference in Louisville, and the Hong Kong Lighting Fair. Luxx Direct is a veteran-owned, small business.